Sprout Social, Inc.

Amid rising prices, holiday shoppers are tuning out ads and turning to social earlier for savings, according to new data from Sprout SocialCHICAGO, Sept. 16, 2026 (GLOBE NEWSWIRE) -- According to new research from Sprout Social (NASDAQ: SPT), a leading AI-powered Social Intelligence platform, holiday shoppers are taking a more intentional approach to seasonal spending this year and relying on social media throughout their shopping experience. Amid tariff concerns and rising prices, Sprout Social's Q3 2026 Pulse Survey finds consumers are shopping earlier, seeking discounts, and prioritizing useful social content over targeted ads. With more than half of consumers (56%) planning to reduce holiday spending because of broader economic conditions, shoppers are looking to make their budgets go further. Nearly 7 in 10 consumers (69%) are concerned about tariff-related price increases, and 36% say they plan to start shopping earlier specifically to avoid them. For brands, that doesn’t mean simply moving holiday campaigns up; it means earning shopper consideration sooner. Social media is increasingly influencing purchasing decisions, which makes it a critical place to earn attention this holiday season. It has caught up to physical stores, tying as the leading destination for gift discovery among all consumers (46%) and emerging as the clear #1 place for Gen Z to discover products (54%). Social’s role extends beyond discovery and into a purchase platform, as 57% of consumers are open to purchasing directly within social apps. The research also shows that consumers are looking for more useful content, like a deal or a product demonstration, rather than an influx of brand messaging. Promo codes shared by a company or an influencer are the top driver of holiday purchases followed by posts showing a product in action, while targeted social ads are the least effective driver. "Because of a tighter economic climate, every purchase carries more weight, making it critical for brands to refine their messaging to ensure it is thoughtful and grounded," said Scott Morris, CMO at Sprout Social. "As marketers conduct final check-ins on their holiday campaigns, there is a real opportunity to bring alignment across every channel. Brands can support creator partners by encouraging them to keep education and utility at the forefront of their content, while preparing care teams for fast responses. Our data shows shoppers are using social for their entire holiday journey, and delivering genuine utility across that total presence helps brands maximize their ROI while building lasting trust." Consumers are closing out their shopping journey on social by heading to platforms like TikTok (50%), Facebook (46%) and Instagram (44%) for customer service, and using direct messages as their preferred way to contact a brand (55%). To meet high expectations for customer care speed, 70% of consumers are comfortable with brands using AI-powered tools to deliver faster responses. Beyond seasonal shopping, the Q3 2026 Pulse Survey highlights social media’s role in other timely events like upcoming elections: A new newsstand: Ahead of the 2026 midterms, social media serves as a primary news source, standing as the #1 channel for Millennials (38%) and Gen Z (33%).Politicians as influencers: Social posts from politicians have real influence with 55% of all consumers citing th

City of Hope, Cornerstone Building Brands, Atlas Copco Group, Teranet and ETS honored for turning social data into enterprise-wide strategy, proactive customer care and measurable ROICHICAGO, Aug. 31, 2026 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT), the AI-powered Social Intelligence Platform, today announced the winners of its inaugural 2026 Social Intelligence Awards, honoring brands and visionaries who have moved beyond basic metrics to uncover deep insights, scale proactive care and drive measurable ROI. The awards recognize five organizations using Sprout Social to turn social data into a tangible business advantage. Winners were recognized across five categories, each tied to a core area of Sprout's AI-powered Social Intelligence Platform: Full-Funnel Social Optimization, Predictive Media Intelligence, Scalable Social Support, Authentic Brand Amplification, and the flagship award, Best in Social Intelligence, incorporating all categories. Using capabilities like Social Listening, Analytics and Engagement, honorees sharpened their strategies, scaled their customer care and extended their brand's reach. “This year's winners show us where social is headed,” said Scott Morris, CMO of Sprout Social. “Each of these teams treated social as a front-line source for understanding and connecting with their customers, not in theory, but in daily practice. They used Sprout's platform and social intelligence to change how their entire organization listens, responds and makes decisions. That's the real story here: when you give teams the right tools, social has the potential to become one of the clearest windows a business has into the people it serves.” Best in Social Intelligence Award – City of Hope City of Hope, one of the largest and most advanced cancer research and treatment organizations in the country, used social intelligence to build a truly community-driven campaign that resonated deeply with its audience. Their social team used Sprout Social Listening to study what patients, survivors, caregivers and supporters were already saying online. Those findings shaped the City of Hope Line, a campaign that invites the community to record and share their own messages of hope through installations at five physical locations and a phone line. Now in its second year, the campaign has helped City of Hope earn its first-ever social Telly Awards wins and Webby nominations, along with sustained double-digit growth in engagement, reach and video views. That success has carried beyond the social team: departments across philanthropy, thought leadership and internal communications now weave the same social-first insight into their everyday work, making social intelligence a resource the whole organization draws on. “Social intelligence gave us a deeper understanding of what mattered most to our community and helped us turn those insights into meaningful experiences that invite people to connect and share hope. The result is a more audience-centered approach that strengthens how we engage the patients and families w

Since Trellis became available to every Sprout customer in July, teams are using it to turn raw performance data into executive-ready narratives, catch brand risk before it spreads, and route customer feedback to teams outside marketing. Customers including JetBlue and Ipsy say Trellis has cut time spent building reports and monitoring launches from hours to minutes. Trellis Studio, introduced alongside this rollout, gives teams a workspace to build their own AI skill templates, turning recurring work into automated workflows instead of one-off requests. CHICAGO, Aug. 19, 2026 (GLOBE NEWSWIRE) -- One month after Sprout Social (Nasdaq: SPT), the AI-powered Social Intelligence Platform, made Trellis, its proprietary agentic AI, available to every customer on every plan, a pattern is already emerging: social teams are putting it to work on problems far more complex than simply writing captions. AI in social media has mostly meant one thing so far, and that is generating content faster. Trellis was built to do more. Social teams are stretched thin, juggling tactical requests while being asked to prove strategic value with fewer resources. Now spanning Listening, Publishing, the Smart Inbox and Reporting, Trellis acts as a single intelligence layer across the Sprout platform, designed to handle that repetitive work so teams can focus on campaigns and insights only they can produce. And as audiences grow weary of AI-generated content, Trellis is not simply designed to produce more of it, but to help teams understand the people on the other side of it. That shift shows up first in reporting. At JetBlue, Trellis is turning weeks of performance data into executive-ready summaries. "I was pleasantly surprised by how in-depth and clear Trellis's executive reporting summaries are. It really helped us better understand the numbers and which channels needed work. Overall, it's been extremely helpful in cutting down the time it takes to pull together insights, which is really lovely," said Christina Chew, Social Media Lead at JetBlue. Other teams are pointing Trellis at different problems entirely, flagging unusual spikes in volume or sentiment early, and comparing performance across networks to decide with confidence where to put budget and effort next. At Ipsy, that same intelligence is reaching teams well outside marketing. The company uses Trellis to monitor what its members are saying about new launches, then routes the resulting sentiment and theme analysis to product and care teams. "We consistently use Sprout and Trellis to monitor member feedback, especially around new launches and initiatives. Creating social listening topics and using Trellis to generate executive summaries and sentiment insights has been really helpful for us. We’re excited to see what else it can do," said Stella Hernandez, Program Manager at Ipsy. Trellis can do this because of what it’s built on. Unlike general-purpose AI models, it draws on real-time, native social data across networks, delivering visibility that foundational models lack. Teams that want to go further can now build on that foundation themselves. Trellis Studio, introduced alongside this rollout, lets teams create customizable AI skill templates for their own workflows, so recurring work like tracking a viral trend or summarizing a week of feedback runs automatically instead of starting from scratch each time. "Social teams have spent years being asked to justify a function the rest of the business already depends on," said Scott Morris, CMO of Sprout Social. "Trellis is built to help teams create campaigns that truly resonate, while turning real-time signals

Approximated TTM Subscription Revenue Contribution for ≥$30K ARR Customers Grew 20% year-over-yearCHICAGO, Aug. 06, 2026 (GLOBE NEWSWIRE) -- Sprout Social, Inc. (“Sprout Social”, the “Company”) (NASDAQ: SPT), a leading AI-powered Social Intelligence Platform, today announced financial results for its second quarter ended June 30, 2026. “We are pleased with our financial performance this quarter, highlighted by 11% year-over-year revenue growth and a 20% year-over-year increase in approximated trailing twelve month subscription revenue contribution from our $30k+ ARR customer cohort,” said Ryan Barretto, CEO of Sprout Social. “We also demonstrated strong discipline in our profitability this quarter - delivering non-GAAP operating income $6.1 million above our guidance range.” Second Quarter 2026 Financial Highlights Revenue Revenue was $123.8 million, up 11% compared to the second quarter of 2025.Total remaining performance obligations (RPO) of $400.8 million as of June 30, 2026, up 16% year-over-year.Current remaining performance obligations (cRPO) of $282.7 million as of June 30, 2026, up 12% year-over-year. Operating Income (Loss) GAAP operating loss was ($2.7) million, compared to ($12.3) million in the second quarter of 2025.Non-GAAP operating income was $16.0 million, compared to $10.3 million in the second quarter of 2025. Net Income (Loss) GAAP net loss was ($3.1) million, compared to ($12.0) million in the second quarter of 2025.Non-GAAP net income was $15.6 million, compared to $10.7 million in the second quarter of 2025.GAAP net loss per share was ($0.05) based on 60.2 million weighted-average shares of common stock outstanding, compared to ($0.21) based on 58.4 million weighted-average shares of common stock outstanding in the second quarter of 2025.Non-GAAP net income per share was $0.26 based on 60.2 million weighted-average shares of common stock outstanding, compared to $0.18 based on 58.4 million weighted-average shares of common stock outstanding in the second quarter of 2025. Cash Cash and cash equivalents totaled $119.9 million as of June 30, 2026, compared to $111.6 million as of March 31, 2026.Net cash provided by operating activities was $8.5 million, compared to $5.1 million in the second quarter of 2025.Non-GAAP free cash flow was $8.3 million, compared to $5.2 million in the second quarter of 2025. See “Use of Non-GAAP Financial Measures” below for definitions of Non-GAAP operating income (loss), Non-GAAP net income (loss), Non-GAAP net income (loss) per share and Non-GAAP free cash flow and the financial tables that accompany this release for reconciliations of our non-GAAP measures to their closest comparable GAAP measures. See “Key Business Metrics” below for how Sprout Social defines RPO, cRPO, the number of customers contributing $30,000 or more in ARR, the number of customers contributing $50,000 or more in ARR and approximated TTM subscription revenue contribution from customers contributing $30,000 or more in ARR. Customer Metrics Grew number of customers contributing $30,000 or more in ARR to 3,926 customers as of June 30, 2026, up 11% compared to June 30, 2025.Grew number of customers contributing $50,000 or more in ARR to 2,127 customers as of June 30, 2026, up 16% compared to June 30, 2025. Beginning in the fourth quarter of 2025, we replaced our disclosure of customers with ARR of $10,000 or more with customers with ARR of $30,000 or more. We believe this metric better reflects our strategic focus on larger

Sprout Social views this recognition as a reflection of its commitment to AI-powered Social Intelligence and its strategy to turn real-time social signals into business decisions, driven by its proprietary AI agent, TrellisCHICAGO, July 10, 2026 (GLOBE NEWSWIRE) -- Sprout Social (NASDAQ: SPT), the AI-powered Social Intelligence Platform, today announced it has been recognized as a Visionary in the inaugural Gartner® Magic Quadrant™ for Social Media Management and Listening. This Magic Quadrant evaluates seven vendors and helps organizations select the right partner to seamlessly connect real-time social intelligence with comprehensive management execution. Sprout Social believes this recognition reflects the strength of its vision and its leadership in shaping the future of the category. Social media provides some of the earliest signals of where markets, consumers and culture are headed. Sprout Social understands that organizations that can identify and act on those signals are better positioned to anticipate change, strengthen customer relationships and drive business impact. That insight has shaped Sprout’s AI-powered Social Intelligence platform, powered by its proprietary AI agent, Trellis, which helps transform real-time social signals into actionable intelligence. “We see Gartner’s new Magic Quadrant for this category as a major milestone for social media management and its role in how organizations compete,” said Scott Morris, Chief Marketing Officer, Sprout Social. “We’re thrilled to be recognized as a Visionary, a position we believe reflects our commitment to anticipating market shifts and equipping our customers with the tools they need to build innovative, consumer-first brands that deliver real business results.” “Our focus is centered on transforming social media from an isolated marketing channel into an enterprise-wide system of intelligence and action,” said Srinivas Somayajula, Chief Product Officer at Sprout Social. “Over the past year, we have delivered on this strategy by expanding our conversational AI agent, Trellis, across the Sprout ecosystem. By combining these real-time capabilities with NewsWhip’s predictive analytics and our fully reimagined influencer marketing platform, we are giving brands the high-velocity solution designed to look around corners and help drive predictable business outcomes.” To learn more about Sprout Social’s Social Intelligence platform and AI capabilities, visit sproutsocial.com. Gartner Disclaimer Source: Gartner, Magic Quadrant for Social Media Management and Listening, Claudia Ratterman, Karen Lee, Tia Zervas, 6 July 2026 Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings or other designation. Gartner research publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all w

CHICAGO, July 06, 2026 (GLOBE NEWSWIRE) -- Sprout Social, Inc. (“Sprout Social”, the “Company”) (NASDAQ: SPT), a leading AI-powered Social Intelligence Platform, today announced that it will report its financial results for the second quarter ending June 30, 2026 after market close on Thursday, August 6, 2026. The Company’s second quarter 2026 financial results and business highlights will be discussed on a conference call via webcast scheduled at 3:30 p.m. Central Time (4:30 p.m. Eastern Time) on Thursday, August 6, 2026. Online registration for the webcast can be found at https://events.q4inc.com/analyst/716300445?pwd=oLu9g49Z. The live audio webcast and investor presentation can be accessed from Sprout Social’s Investors website at http://investors.sproutsocial.com. While not all of the information that the Company posts to the Sprout Social Investors website or to social media profiles is of a material nature, some information could be deemed to be material. Accordingly, the Company encourages investors, the media, and others interested in Sprout Social to review the information that it shares at the Investors link located at the bottom of the page on www.sproutsocial.com and to regularly follow our social media profiles. Users may automatically receive email alerts and other information about Sprout Social when enrolling an email address by visiting "Email Alerts" in the "Shareholder Services" section of Sprout Social's Investor website at https://investors.sproutsocial.com/. Social Media Profiles: www.X.com/SproutSocialwww.X.com/SproutSocialIRwww.facebook.com/SproutSocialIncwww.linkedin.com/company/sprout-social-inc-/www.instagram.com/sproutsocial Follow

The new integration allows brands to seamlessly plan, schedule, and automatically publish to Snapchat directly from Sprout’s AI-powered Social Intelligence Platform. Social teams can now better leverage Snapchat’s unique high-attention environment to drive organic discovery and cultivate long-term brand affinity. This milestone launch will be featured today during an exclusive panel hosted by Snapchat at the Cannes Lions International Festival of Creativity. CANNES, France, June 24, 2026 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT), a leading AI-powered Social Intelligence Platform, today announced the launch of its Snapchat publishing integration. Now available to all customers, the integration enables brands to plan, schedule, and automatically publish Stories and Spotlights directly to Snapchat from Sprout’s platform, strengthening omnichannel execution and expanding reach into one of social media’s most engaged audiences. This milestone launch will be featured at an exclusive panel hosted by Snapchat today at the Cannes Lions International Festival of Creativity. Driven by frequent, intentional engagement, younger audiences open Snapchat over 30 times a day on average, creating a high-attention environment between brands and a sought-after audience. The new integration offers a more seamless way for brands to connect with engaged communities through Snapchat’s core formats. Spotlight drives algorithm-powered discovery of entertaining short-form content, while Stories enable the candid, time-sensitive storytelling that builds deep familiarity and long-term affinity. "To stay ahead, brands need the infrastructure to show up consistently where their audience's attention lives, without sacrificing efficiency," said Scott Morris, Chief Marketing Officer at Sprout Social. “Snapchat offers brands a unique opportunity to build familiarity within highly engaged communities while also reaching new audiences in moments of discovery. By bringing Snapchat publishing directly into Sprout, we are helping to remove workflow complexity and supporting brands in maintaining a consistent presence across both of those dynamics. That combination of sustained connection and expanded reach helps turn attention into meaningful business impact.” “As the relationship between brands and consumers becomes increasingly dynamic, marketers need new ways to create meaningful connections at scale. We believe the future belongs to brands that earn attention through creativity and cultural relevance, not interruption,” said Grace Kao, CMO, Snap Inc. “Our partnership with Sprout Social is rooted in that vision, helping marketers build stronger relationships with their audiences and drive long-term business impact.” This expanded partnership follows a recent integration of Snapchat to Sprout Social Influencer Marketing. The full suite of capabilities with Snapchat now position marketers to: Streamline Cross-Channel Publishing: Create, schedule, and manage Snapchat Stories and Spotlights directly within Sprout’s central calendar, eliminating the platform shuffle.Scale Content Efficiency: Maintain a consistent 24/7 presence with advanced scheduling while

New Sprout Social research reveals social media is the first place consumers hear about brand crises and the first place they expect brands to respond in real timeCHICAGO, June 18, 2026 (GLOBE NEWSWIRE) -- According to new research from Sprout Social (NASDAQ: SPT), a leading AI-powered Social Intelligence Platform, social media has become the epicenter of modern brand crises, where controversies are first discovered, public opinion forms, and consumers look for brands to respond. Sprout Social's Q2 2026 Pulse Survey finds that when a brand has a controversial moment, social media is the number one place consumers hear about it first, surpassing news articles, friends and family, and the brands themselves. Because consumers first encounter brand controversies on social, they expect brands to address the issues publicly there as well. Nearly two-thirds (64%) say it is important for brands to respond publicly on social media rather than through a press release or website statement, signaling that the traditional crisis communications playbook won’t meet the expectations of audiences today. With crises playing out in real time on social, how quickly an organization responds to a crisis also greatly shapes public perception. In fact, 84% of consumers say a brand's response speed directly affects their view of the crisis. This rapid spread of conversation places increased pressure on brands to deliver swift communication that addresses consumer concerns as they happen. "Brand crises today begin and unfold on social media," said Scott Morris, Chief Marketing Officer at Sprout Social. "The first signals of a reputational threat often appear online long before they make headlines. Social media gives brands a clear look at how people actually feel in the moment, making it one of the most powerful tools for identifying risk, shaping response strategies, and rebuilding trust. The companies that emerge strongest from a crisis are those that use social insights to act quickly, communicate authentically, and make informed decisions before public perception is set." Despite heightened scrutiny on social media, consumers are willing to give brands a second chance when issues are handled effectively. In fact, 51% of consumers would consider buying from a brand within a few months of the crisis being properly addressed, with 20% returning within a few days. The findings indicate that how a brand responds during a crisis can directly impact consumer trust and future purchase behavior, making the speed, channel, and message all critical factors in reputation recovery. Beyond crisis communication, the Q2 2026 Pulse Survey highlights the growing role social plays across the consumer journey: What consumers search for most on social: Consumers turn to social equally to search for product reviews, travel ideas, and news (all 30%), with restaurants and things to do being most searched (38%).YouTube search spans generations: YouTube is the only platform to rank among the top three search platforms across every generation, from Gen Z to Baby Boomers.Live events go social-first: 80% of consumers watch live events through social media, rising to 93% among Gen Z.'Unhinged' marketing has limits: 47% enjoy bold, humor-driven brand content for fun categories like snacks or gaming, but find it unprofessiona

The next-generation platform is designed to bridge the gap between social data and business action, surfacing real-time market signals from social to inform product development, customer care, and more. Trellis will be integrated across the Sprout ecosystem to uncover insights and improve workflows across Publishing, Listening, the Smart Inbox, and Reporting. Trellis Studio introduces customizable AI workflows that can be tailored to users’ unique goals and operational needs. CHICAGO, May 13, 2026 (GLOBE NEWSWIRE) -- Sprout Social (Nasdaq: SPT) today announced the unveiling of its AI-powered social intelligence platform, designed to help organizations operationalize real-time, unfiltered market conversations at scale. Central to this launch is the upcoming expansion of Trellis, Sprout’s proprietary agentic AI engine. Purpose-built for social, Trellis will be integrated across the Sprout ecosystem — Publishing, Listening, the Smart Inbox, and Reporting — to help transform fragmented social data into organization-wide action. Available to all customers in July, Trellis will evolve beyond Listening to become a conversational intelligence layer for the platform. By synthesizing social data across networks and combining it with insights from across Sprout, Trellis is designed to help teams ask complex questions and surface relevant, actionable insights faster. This rollout also debuts Trellis Studio, a dedicated environment where organizations will be able to build bespoke AI workflows. Trellis Studio is designed to help teams streamline recurring workflows, so that social intelligence can be tailored to their unique KPIs and operational needs. “Social is the fastest reflection of what people are thinking and feeling, yet most organizations lack the infrastructure to act on that data in real time,” said Scott Morris, CMO of Sprout Social. “What changes with social intelligence is not just access to more data, but the ability to turn that signal into strategic action across the business. When organizations can do that, social moves from a downstream function to the heart of how a business anticipates change and drives growth. In today’s market, failing to act on these signals can create a direct constraint on performance.” The shift toward social-led strategy is fueled by a growing reliance on real-time insights for high-stakes decision-making. Sprout’s latest research reveals that 71% of marketing directors expect social data to surpass traditional market research in shaping enterprise strategy by 2029. However, this evolution demands more than just access to information. It requires a fundamental organizational capability to bridge the gap between insight and execution at a moment's notice. With this launch, Sprout aims to close this gap, providing automation and agentic workflows built to turn signals into action faster across the business. "AI is only as powerful as the data that informs it. Unlike general-purpose models, Trellis is uniquely valuable because of its access to real-time, native social data across multiple networks,” said Srinivas Somayajula, Chief Product Officer at Sprout Social. “When customer sentiment shifts or a competitive threat emerges, organizations cannot afford to miss the moment. Foundati

Approximated TTM Subscription Revenue Contribution for ≥$30K ARR Customers  Grew 21% year-over-year Announced Share Repurchase Program with Initial Authorization of $50 Million CHICAGO, May 07, 2026 (GLOBE NEWSWIRE) -- Sprout Social, Inc. (“Sprout Social”, the “Company”) (Nasdaq: SPT), an industry-leading provider of cloud-based social media management software, today announced financial results for its first quarter ended March 31, 2026. “We are pleased with our financial performance this quarter, highlighted by $24.7 million in non-GAAP free cash flow, strong non-GAAP profitability, and continued strength in our $30,000+ ARR customer cohort,” said Ryan Barretto, CEO of Sprout Social. “We are also excited to announce the company’s first ever share repurchase program with an initial authorization of $50 million, which highlights our disciplined approach to capital allocation.” First Quarter 2026 Financial Highlights Revenue Revenue was $121.5 million, up 11% compared to the first quarter of 2025.Total remaining performance obligations (RPO) of $395.3 million as of March 31, 2026, up 10% year-over-year.Current remaining performance obligations (cRPO) of $281.7 million as of March 31, 2026, up 10% year-over-year. Operating Income (Loss) GAAP operating loss was ($5.8) million, compared to ($11.2) million in the first quarter of 2025.Non-GAAP operating income was $14.1 million, compared to $12.5 million in the first quarter of 2025. Net Income (Loss) GAAP net loss was ($6.3) million, compared to ($11.2) million in the first quarter of 2025.Non-GAAP net income was $13.6 million, compared to $12.5 million in the first quarter of 2025.GAAP net loss per share was ($0.11) based on 59.7 million weighted-average shares of common stock outstanding, compared to ($0.19) based on 57.9 million weighted-average shares of common stock outstanding in the first quarter of 2025.Non-GAAP net income per share was $0.23 based on 59.7 million weighted-average shares of common stock outstanding, compared to $0.22 based on 57.9 million weighted-average shares of common stock outstanding in the first quarter of 2025. Cash Cash and cash equivalents totaled $111.6 million as of March 31, 2026, compared to $95.3 million as of December 31, 2025.Net cash provided by operating activities was $25.2 million, compared to $18.1 million in the first quarter of 2025.Non-GAAP free cash flow was $24.7 million, compared to $19.5 million in the first quarter of 2025. See “Use of Non-GAAP Financial Measures” below for definitions of Non-GAAP operating income (loss), Non-GAAP net income (loss), Non-GAAP net income (loss) per share and Non-GAAP free cash flow and the financial tables that accompany this release for reconciliations of our non-GAAP measures to their closest comparable GAAP measures. See “Key Business Metrics” below for how Sprout Social defines RPO, cRPO, the number of customers contributing $30,000 or more in ARR, the number of customers contributing $50,000 or more in ARR and approximated TTM subscription revenue contribution from customers contributing $30,000 or more in ARR. Customer Metrics Grew number of customers contributing $30,000 or more in ARR to 3,875 customers as of March 31, 2026, up 12% compared to March 31, 2025.Grew number of customers cont